JLA Content

James’ main YouTube channel is a go-to destination for smart, thoughtful football content that goes beyond the surface. Blending sharp analysis with storytelling, he explores the tactics, trends, and big questions shaping the modern game – whether that’s breaking down evolving systems or highlighting underrated players.

With a balanced, research-driven approach and a genuine passion for the sport, James delivers videos that are as insightful as they are engaging for fans who want to understand the game on a deeper level.